SINCE 1966, HERITAGE AMERICAN TENNIS BRAND K-SWISS, HAS BEEN MAKING AWARD WINNING SNEAKERS. THE BRAND OFFERS TENNIS COLLECTIONS FOR THE MOST COMPETITIVE ATHLETES.

MODERN LIFESTYLE SILHOUETTES TO COMPLEMENT ANY STYLE, AND MOST RECENTLY, THEY HAVE REACHED INTO THEIR ARCHIVE TO BRING BACK SOME OF THEIR MOST ICONIC STYLES.

K-SWISS’S BRAND VISION IS “FROM OUR TENNIS HERITAGE TO THE STREETS, TO BE THE ICONIC SNEAKER BRAND THAT INSPIRES PEOPLE TO PLAY ON AND OFF THE COURT.

SINCE 1966, HERITAGE AMERICAN TENNIS BRAND K-SWISS, HAS BEEN MAKING AWARD WINNING SNEAKERS. THE BRAND OFFERS TENNIS COLLECTIONS FOR THE MOST COMPETITIVE ATHLETES.

MODERN LIFESTYLE SILHOUETTES TO COMPLEMENT ANY STYLE, AND MOST RECENTLY, THEY HAVE REACHED INTO THEIR ARCHIVE TO BRING BACK SOME OF THEIR MOST ICONIC STYLES.

K-SWISS’S BRAND VISION IS “FROM OUR TENNIS HERITAGE TO THE STREETS, TO BE THE ICONIC SNEAKER BRAND THAT INSPIRES PEOPLE TO PLAY ON AND OFF THE COURT.

THE K-SWISS FW 21 SALES MEETING CAN BE VIEWED BELOW, WE RECOMMEND THAT YOU VIEW IN THE ORDER SHOWN.

THE K-SWISS FW 21 SALES MEETING CAN BE VIEWED BELOW, WE RECOMMEND THAT YOU VIEW IN THE ORDER SHOWN.

01 : WELCOME & INTRODUCTION - CHRISTOPHE

02 : SALES UPDATE - ARNOLD

03 : BRAND & BUSINESS EMEA - JAMEL

04 : MARKETING & PRODUCT INTRO - PATRICK

05 : CONSUMER PROFILES - HÉLÈNE

06 : FW21 IMC & SEASONAL HIGHLIGHTS

07 : GO TO MARKET PLAN

08 : CHANNEL SEGMENTATION AND KEY ASSORTMENTS

09 : FW21 PRODUCT WALKTHROUGH

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